Knorr
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At Knorr, we want people to enjoy good food any day, any time. There’s no reason why everyday meals can’t be just as magical as special occasions. Food is not just fuel – it is the glue of life and adds untold pleasure to our lives.
Recognising good food
This passion for good food lies at the heart of the Knorr brand – and it’s the reason why Knorr is Unilever’s no. 1 food brand. Recognised and appreciated around the world, the Knorr brand offers a wide range of soups, stock cubes and sauces in the UK today.
How it all started
The business began when founder Carl Heinrich Knorr experimented with drying seasonings and vegetables to preserve their flavour and nutritional value. He set up a factory in 1838, producing the first Knorr product – which was called ‘Erbswurst’ or ‘Soup Sausage’ – a quick supplement for industrial workers. In 1873 Heinrich Knorr also dried soups which were sold in shops across continental Europe. By 1885, pre-cooked foods were developed.
In 2000 the Knorr Brand was acquired by Unilever through a merger with Bestfoods. Unilever announced a major programme to invest £20 million in the Knorr brand, with 120 products relaunched and launched under the Knorr label in the UK. The Knorr brand now includes Chicken Tonight, Beef Tonight, Ragu, Sizzle n Stir, Stir it Up and Touch of Taste products here in the UK.
This year Knorr launched a new ready-to-use liquid stock range made out of 100% natural ingredients – with no added preservatives, colours or flavourings – called “Simply Stock”.
Did you know?
- A dehydrated Knorr soup was discovered on the ship of Roald Amundsen, the world-famous Norwegian explorer who was first to reach the South Pole.
- People who eat healthy soups tend to have a lower Body Mass Index, lower fat intake and lower serum cholesterol.
For all customer service enquiries and information on Knorr products call free on 0800 7311411
